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Corporate Imaging and Positioning

 

If you have just relocated your company or you are launching a new business in San Antonio and need to establish your company’s name in the local or regional market, let Connolly & Company help you. We have a wealth of experience in identity branding and imaging.

Case Study: Carter-Burgess
Carter-Burgess, a Texas-based engineering/architectural-consulting firm, opened a new office of one employee – president Brad Davis, in the San Antonio market. Davis was charged with the responsibility of establishing a transportation division in Laredo, Texas, and retained Connolly & Company with the goal of achieving brand awareness in the marketplace and positioning Carter-Burgess as the second-largest engineering/architectural-consulting firm in San Antonio in just five years. Connolly & Company needed to get Davis in front of local city and county leaders, as well as business and community leaders in South Texas in order to build top-of-mind name identification.

Connolly & Company encouraged Carter-Burgess to get involved in chambers of commerce in both cities, placing Davis in front of elected officials and potential clients. Due to Connolly & Company’s leadership and well-established relationships with media, community and business leaders, we were able to seed important relationships on behalf of the client. Two years later, Carter-Burgess was 60 employees strong, maintained city and county contracts worth millions of dollars, and had been positioned as the second-largest firm in San Antonio – three years ahead of the five-year goal.